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Sabi Chef

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About Us.

A thrilling journey of flavor, innovation, and resilience.

Your Source for News Worth Spreading

Newspread is a subsidiary of SYE Global UK Ltd, a trailblazing media house powered by NT News (Nig) Limited.

Our journey in the world of media is characterized by innovation, integrity, and an unwavering commitment to delivering news that truly matters. Our mission is simple yet powerful: to curate and compile news worth spreading.

Our Mission

Our mission is both simple and compelling: we curate and compile news stories that are deserving of being spread far and wide. In an era of information overload, we strive to be a beacon of reliability, offering well-researched, diverse, and engaging content that enriches the lives of our readers.

A Glimpse into Our Achievements

We celebrate our achievements that reflect our dedication to excellence:

Impressive Footfall

Over 10.2K daily visitors to our platform, a testament to the trust and interest of our audience.

Milestone Projects

We've successfully undertaken and completed 4 milestone projects, each contributing to our growth and further strengthening our position in the media landscape.

Engagement and Impact

Our content resonates far and wide, underlining the relevance and appeal of the stories we share

Our Clients

We are honored to have collaborated with esteemed clients spanning multiple countries and industries, including:

Sabi Chef

With its maiden edition taking place in Lagos Nigeria, Sabi Chef will subsequently be held in other major cities across the country, as it continually gives contestants the opportunity to showcase their skills, creativity, and resourcefulness. This, as is the aim of the show, is to promote inclusiveness and to foster unity.

With an elimination exercise that will narrow the contestants to the last 10 contestants, the competition will culminate in a thrilling grand finale, where the ultimate champion will be crowned as that year’s ‘Sabi Chef.’

Who Are We Talking To

Our Target Audience

Our Primary Target Audience

Contestant

Vendors who operate small-scale street food businesses

Sells variety of delicious and unique dishes to their customers

Aspiring street food vendors who are looking to enter the industry and showcase their culinary skills

Passionate home cooks

Our Secondary Target Audience

Viewers

Food enthusiasts who enjoy street food

They are passionate about food and love to explore new and exciting culinary experiences.

They appreciate the creativity and resourcefulness that goes into creating delicious food dishes.

Key Highlights

3

Food Judges

1

Winner

50

Contestants

2

Hosts

Renowned Chefs

Meet The Taste Experts

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Careers

Be a Part of Our Restaurant

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Arthur Lee

Founder / Head Chef

James Lee

Co-Founder / Chef

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